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Privacy Policy

Effective: October 5th, 2020
Last Updated: June 16th, 2025

Thank you for choosing to be part of our community at ILYGuts Corporation ("Company", "we", "us", or "our"). We are committed to protecting your personal information and your right to privacy. This Privacy Policy explains what happens with your personal information when you use the Museo: The Art Tourism App platform. This privacy policy applies to all information collected through our and/or any related services, sales, marketing or events (we refer to them collectively in this privacy policy as the "Services").

We do not keep any personal information aside from the email and username you provide when registering with our Mobile App. If you have any questions or concerns about our policy, or our practices with regards to your personal information, please contact us at Museo@ILYGuts.com. We hope you take some time to read through it carefully, as it is important. If there are any terms in this privacy policy that you do not agree with, please discontinue use of our and our services.

1. MyMuseo.app Specific Privacy Policy Information

1a. Data Collection

For the function of Google AdSense may collect personal and non-personal information, including but not limited to:

  • IP address, browser type, and operating system
  • Usage data, including pages visited and time spent on the site
  • Information collected through cookies and similar tracking technologies

We do not collect personally identifiable information such as your name, email address, or phone number unless you voluntarily submit it (e.g. through a contact form).

1b. Use of Cookies and Third-Party Advertising

We use third-party advertising companies, including Google AdSense, to serve ads on our site. These companies may use cookies, web beacons, or other technologies to collect data (not including your name, address, email address, or phone number) about your visits to this and other websites to provide personalized ads.

1c. Google AdSense

  • Google, as a third-party vendor, uses cookies to serve ads on our site.
  • Google’s use of the DART cookie enables it to serve ads to users based on their visit to our site and other sites on the internet.
  • Users may opt out of the use of the DART cookie by visiting the Google Ad and Content Network Privacy Policy.

1d. How We Use Your Information

We use the information we collect to:

  • Provide, operate, and maintain our website
  • Improve user experience
  • Display personalized advertising
  • Analyze usage trends and monitor performance

1e. Your Privacy Rights

For EU and UK Users (GDPR Compliance)

If you are located in the EU or UK:

  • You have the right to access, correct, or delete your personal data.
  • You must provide explicit consent before we can use cookies for personalized ads.
  • A cookie consent banner is displayed when you first visit our site.

For California Residents (CCPA Compliance)

If you are a resident of California:

  • You have the right to request the disclosure of information we collect about you.
  • You have the right to opt out of the sale of your personal information.
  • To exercise these rights, please email us at Museo@ILYGuts.com

1f. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these websites.

2. Security

We use reasonable security measures to protect your information. However, no data transmission or storage method can be guaranteed to be 100% secure.

3. Museo: The Art Tourism App & Website Use of Location Information

3a. Location Data Usage

Museo may request permission to access your location in order to deliver relevant, art-based experiences tied to your physical location. This may include helping you:

  • Find artworks and exhibitions near your current location
  • Assist you in cataloging artwork by offering a button to pull your exact location information
  • Receive contextual notifications about art nearby (optional)

You may opt out of sharing location data at any time through your device’s settings or in-app options.

3b. How We Use Your Location

  • Real-time location: known temporarily while the app is open and features are in use
  • We do not save your location or have access to knowing your location information in any way

3c. Sharing with Third Parties

We may share anonymized, non-personal location information with third-party services for analytics or mapping functionality. Examples include:

  • Google Maps (for displaying nearby art)
  • Firebase or analytics tools (to help us understand app usage trends)

These services handle your data in accordance with their own policies.

3d. Opting Out

You can disable location sharing by:

  • Turning off location access in your device’s settings
  • Declining location permission prompts in-app
  • Revoking location access via your phone’s app permissions panel (iOS or Android)

Disabling location may limit access to certain features, but core discovery and browsing tools will still be available.

3e. Children’s Data

Museo does not knowingly collect personal location information from users under the age of 13. Our location services simply improve a user's experience of the app, but we as a company do not have access to that information nor use it in any way.

4. In-App Advertising and AdMob

4a. AdMob Usage

Museo: The Art Tourism App may display ads served through Google AdMob, a third-party mobile advertising platform. These ads help support the app and keep it free to use.

4b. AdMob Collection of Information

AdMob may collect and use information about your device and app usage, including:

  • IP address
  • Device identifiers (e.g., Advertising ID)
  • App activity
  • Location (approximate, if permitted)
  • Interactions with ads (e.g., clicks, views)

This information helps AdMob personalize and improve ad relevance. Museo does not control how AdMob uses this data, but we do require all advertising partners to comply with applicable privacy laws.

4c. How We Use It

We use AdMob to:

  • Serve personalized and non-personalized ads
  • Analyze ad performance and engagement
  • Monetize the app experience without requiring user payment

You can learn more about Google’s data practices here: Google’s Privacy & Terms for Partners.

4d. Your Choices

You may opt out of personalized advertising on your mobile device:

  • Android: Settings > Google > Ads > Opt out of Ads Personalization
  • iOS: Settings > Privacy > Apple Advertising > Turn off Personalized Ads

You may also manage your preferences through the app’s settings, where available.

4e. Children’s Advertising

We do not knowingly show personalized ads to children under the age of 13. If the app is used by children, we take steps to serve only age-appropriate and compliant ad content.

5. Changes to This Privacy Policy

We reserve the right to update this Privacy Policy at any time. Any changes will be posted on this page with an updated revision date.

6. Contact Us

If you have any questions about this Privacy Policy, you can contact us at:
Email: museo@ilyguts.com
Address: ILYG Corp. PO Box 141, Hanover, CT 06350